TipDish.com - Connecting The Social With The Corporate

TipDish is a social media network that allows communications professionals to market their products, ideas, news, and information to social media pilots (bloggers, podcasters, etc). These social media leaders, called "Dishers" serve up all the content delivered to them by the "Tippers" (companies, PR firms, etc).

Dishers can register for the site for free; however, Tippers must pay a fee to have their content be made available for the Dishers to distribute. Essentially, this is all just a verbal playground for a service which, at heart, simply connects advertisers with those who help to disseminate information via social media sites; advertisers share news, communication, products, and ideas across TipDish, which serves a vessel through which this content is delivered to social media authors.

"TipDish is a social media directorcy and wire service that is designed to connect influencers. With this service, leaders in social media including bloggers, podcasters and videocasters (Tippers) receive the latest news, information, products and info from companies, organizations, PR and Marketing Professionals (Tippers)"

If TipDish can do what it promises, it should help advertisers to better connect with social media leaders in order to help improve promotions of their products and services. On the other end, it should help the Dishers to increase their visibility and build relationships with valuable and relevant contacts.

The site's description of its services, capabilities, and benefits is vaguer than a London fog; all the jargon TipDish assigns to its participating groups serves to complicate, not simply, the site's explanation of itself. TipDish would greatly benefit from some cold hard data and rational examples.

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