Lulu.com In their own words
“Lulu is the web's premier independent publishing marketplace for digital do-it-yourselfers. It's the only place on the web where you can publish, sell and buy any and all things digital — books, music, comics, photographs, movies and well, you get the idea. We simply provide the tools that leave control of content in the hands of the people who created the content. You see, Lulu is a technology company, not a publisher. So you can use Lulu to publish and sell any kind of digital content, and no one here is going to ask you to change anything. Ever. Your vision is entirely YOURS.”
Why Lulu.com might be a killer
The service offered by the site may be of great help for anyone interested either in selling their unpublished books or buying relatively unknown books. The concept created by Lulu is totally revolutionary, granting the opportunity to be the next big thing in online book selling. There are lots of people interested in selling their book, but no publisher accepts them, so the potential users and audience of this site may be humongous.
Some questions about Lulu.com
Shouldn’t they also provide books which are currently published? If publishers choose not to publish these books, will readers choose to purchase them? How will the quality of the books printed by Lulu compare to the quality of a book published by a proper publisher? What differentiates Lulu from its competitors?
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