Jinni.com - The Right Movies & TV Shows For You

Movie and TV buffs are well-advised to direct their browsers to the Jinni website. Basically, Jinni is a social search and recommendation engine that employs Movie genome, a system that has been developed by the Jinni team in order to make for richer video description. The current Jinni search engine takes into consideration aspects such as genre, plot and atmosphere to the effects of finding the right movie or show for the right person.

Upon singing up, a profile page is created. The recommendations a user receives are not really based upon statistics, but on the different aspects of contents that he or she has stated a liking for. Suggestions are then included on the section of the profile that is entitled “My Recommendations”. Aspects like mood, places and the timeframe itself are extensively measured.

For its part, a “Solutions” page lists the advantages the Jinni system has for different individuals such as TV operators and Internet content providers – that is, those who have to deal with the existing trends of personalization and on-demand programming. So it can be said that the two different poles of the industry (consumers and those who distribute content) are fully accounted for.

“Films inspire us. Obsess. Puzzle. Delight. That's what we think - and that's why we started Jinni. Because the usual keywords and genres don't even try to capture the meaty stories and heady experiences of film, and so they're not much use when choosing what to see next.”

Such a system makes for personalized recommendations that take several aspects into account.

How does the recommendation system really work? Will more aspects be taken into consideration for recommending a movie in the future?