IdeaCrossing is a free social networking site that connects entrepreneurs with the capital and assistance they need to launch new business ideas. With a powerful matching engine behind the scenes, IdeaCrossing acts as a “Match.com” between entrepreneurs and investors; and entrepreneurs and business mentors. Unlike other sites that let all users browse other users and their ideas, charge to participate, or require a lot of search time, IdeaCrossing is completely private and secure, available at no cost, and requires minimal effort – IdeaCrossing emails its users when they receive matches so they know just when to login and take action. Entrepreneurs create Funding Profiles that describe their company or idea, along with the type of investment they are looking for. Their Dashboard shows them the number of matches they’ve received to investors and business mentors and the number of times their Profile has been viewed, saved, and rejected. Likewise, Investors define their criteria in an Investment Profile and are presented with compatible matches, which can be browsed anonymously. Investors decide who they want to engage with by initiating contact and taking the dialogue offline from there. Business Mentors define their Profile based on their industry and specialty area and are matched with Entrepreneurs who are seeking pro bono business advice. Like the Investor, the Business Mentor is presented with their matches and is able to choose which entrepreneurs they would like to contact.