If you ask anyone what some of the most pressing issues facing society today are, the degradation of the environment is likely to be mentioned. In response to worsening global conditions, a team of three blogging website creators have joined efforts to promote Blog Action Day, which will take place October 15th of this year. The idea behind this event is to have authors of blogging websites pledge to write about environmental issues on this particular date, or contribute a cut of their advertising revenue to a nonprofit environmental organization of their choosing. The organizers of Blog Action Day themselves will not profit from this event at all; bloggers deal directly with the charities in regards to financial donations. From now on, this event will be taking place every year. To sign up your blog, visit the site and click on “Get involved”.