Big.First.Name/Nametags - Create Your Own Nametags

Big First Name Tags is a web-based service that specializes in printing nametags and badges. Once users sign up for the system, they have the ability to print those badges and nametags right from their own printers. Users can import and upload lists of people, making it very simple to create individual tags for any number of people, for any occasion. Badges can customized with colors, pictures, and general layout manipulation. Users can select from available templates, and also may browse existing nametags for inspiration. Past uses of the nametags include parties, meetings, and reunions.

"Big.first.name/nametags - free online software for printing 'Big first name' nametags and name badges. Sign up and start printing big name tags and badges with your own printer. Perfect for your next meeting, party or reunion."

This site needs graphic and visual attention. The small and abundant text is difficult to read, and is unprofessional looking. Also, users still have significant work to do with the nametags even after they create the design, as they must coordinate the printing. However, the site is complete with templates and examples to assist users who are interested in the tool.

How can the website be further developed? Could the scope of the service be expanded to provide the printing of the tags as well? Could backend printers be partnered with?