In their own words

" CareSeek is helping to solve a problem in healthcare, namely the lack of open communication among the stakeholders. Good business as well as good health outcomes is based on relationships of trust and transparency. CareSeek uses the models of social networking and ratings and reviews to cross these barriers of communication and begin building the intra-stakeholder relationships that will improve healthcare.



In order to offer users in many healthcare segments a personalized experience, Careseek creates branded web solutions to empower individuals and to give voice to their thoughts and experiences, while building a universal knowledge base about healthcare and healthcare providers. The first member of the CareSeek consortium of sites is NursesRecommendDoctors.com, where nurses anonymously can provide ratings and reviews on physicians, which creates a vast repository of information that is critical to helping a patient seeking a provider and is shared across the CareSeek community."

	Why it might be a killer

CareSeek.com has an attractive interface. The site is well organized and easy to navigate. It is useful that there are separate areas for nurses, doctors and patients, this way you can browse the site effectively for what you need. It is great that CareSeek.com has feature profiles and doctors. You can get a great idea of the sites content just by visiting the homepage. The rating system is an important feature that allows users to see how good caregivers are.

	Some questions

Many people are now learning more about health care and connecting with physicians over the Internet. There are many sites that are similar to CareSeek.com. How will CareSeek.com deal with the competition of similar sites? I am not sure how many people will be interested in buying the $496 gold CareSeek pendant at the gift shop.