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As the “Green” movement gains strength all over the world, it continues to expand into new sectors. Now, AllGreenWedding.com looks to tap into the movement by offering brides and grooms-to-be with a way to make their gift registry more environmentally friendly. Having gifts shipped cross-country wastes a lot of fuel and packaging materials, so a key feature of AllGreenWedding.com’s registries is that wedding guests can choose a specific gift but have AllGreenWedding send the newlyweds a check for the item’s price, so that it can be bought locally. A couple can also choose to register their favorite environmental charities, giving guests the option of making a donation in lieu of giving a wedding gift. With the partial-purchase program, couples can register for expensive gifts and their guests can opt to buy just a portion of it.
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"Why waste energy getting gifts delivered cross country. Use our cash gift feature to save energy and wasteful packaging. We'll send you a check and you can pick up the gift locally. Or if you are so inclined, register a donation to your favorite charity and send them the contribution collected."
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Green conscious brides and grooms-to-be will surely take a liking to this site. Not only does it offer the environmentally conscious options like buying gifts locally, but All Green Wedding also features a lot of retailers known for being environmentally friendly. The partial-purchase program is useful beyond any environmental factors, since it will help couples to register for gifts too expensive to expect one guest to purchase.
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Are there already too many other sites offering a very similar service? Are some guests going to resist the idea of sending money or a check to a couple, or would they rather give a physical gift?
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