Zignals.com - Invest Like the Pros

If Cramer can make ‘Booyah!’ catch phrase of Wall Street wanna-be’s than Microsoft can certainly help launch its own competitive stock-trading site without raising a single eyebrow within silicon valley and beyond. The company in question is Dublin-based Zignals, which can be cast into the category of social investing site. However, unlike most of those similar sites, Zignals focuses on rules and strategies. It offers tools and services that were formerly only available to large market players. You can set up alerts to go to your mobile or pager once a buy or sell order hits. You can also share your secrets and strategies with the community at large or simply get advice. It’s perfect for savvy traders who don’t want to have to spend their day staring at screens. Plus, it’s free.

“Zignals is transforming investing by filling the service gap. We are levelling the playing field by offering smaller investors the tools and personalised services which were previously only available to the largest market participants. We enable unprecedented personalised attention through powerful dynamic alerts and the best decision support tools on the web. Our goal is to enable the research and investment strategies which deliver real financial performance for investors.”

Zignals offers a lot of handy tools for the active and smart investor. Its focus on rules and strategies helps investors invest wisely and timely.

Will the less than friendly interface deter users or casual investors? Will the Microsoft name hurt or help? What about Mac users?