StrategyEye.com - Visual Market Intelligence

If you were to describe this company’s service goal in one word, I guess you’d have to choose ‘panoptic’, as StrategyEye.com is an information platform designed to monitor the tendencies and shifts in two large industry areas: digital media and clean tech. They achieve this goal by putting together a team of human analysts and specially-developed software which allow the company to sniff 7,000+ blogs and corporate sites for news and general feeling of the market. This company’s customers get alerted in real time about relevant information on a selection of 16,000 companies sorted into 600 industry categories through the dashboard app, which presents all this information in visual form, so that users can more clearly grasp the coming and goings of any aspect of the market, plus closely take a look at what mover and shakers or startups are up to.

“StrategyEye means you and your team can see all deals and events in context against the market, easily identify your competitors' moves and rapidly spot disruptive up-and-coming companies, potential partners or acquisition targets. StrategyEye is a real-time intelligence platform designed to track the explosive changes in key sectors encompassing the Digital Media and CleanTech marketplaces. The StrategyEye exec dashboard gives a highly contextual view of any M&A, VC and Partnership deals globally, coupling proprietary technology for rapid scanning and indexing of expert blogs, news and research feeds with human analysts to give a definitive view of all market activity”.

The good thing about the internet is that you can get instant access to the best sources of news and analysis around, but it is often the case that uberabundance of information renders it completely useless, as you need quite a bit of search and market savvy in order to get around to the information you want, so by having an app that presents you only with the relevant information from the best sites around as per experts’ selection is a great time saver, and a way to ensure you are getting only the best apples in the basket.

Because this service could be great for startup companies, it is really a shame that the rates are not disclosed. Actually, when taking a look at the customers list, users get to see a long list of gigantic corporations, like Microsoft, Yahoo, Warner, USB and similar ones, which will probably be a turn-off for independent entrepreneurs, who’ll fear that StrategyEye.com’s products will be too expensive for them, even if they are not. Could they consider putting a notice about their rates to avoid shooing potential customers away?