Sometrics.com - Social Network Analytics

There are plenty of website analytics programs out there, but Sometrics.com is the first site to offer analytics focused on social networking platforms such as Facebook, MySpace, and Bebo. With Sometics, developers can better understand their social media and translate that to increased numbers, by accessing information on millions of daily users. You can see daily statistics or even access the information compiled for a specific hour of a specific day. Sometics tracks information like: page views and unique visits, installs and uninstalls, age, gender, number of friends, and location. You can view your social network’s analytics with pie charts, maps, calendars, or on an Excel spreadsheet.

"Sometrics is the first analytics company to focus on social networking platforms. The company's analytics platform provides detailed insights to help developers better understand and monetize their social media."

Sometrics claims that some of their beta testers have reported 200% growth in traffic. It’s a free tool and provides a lot of data that social network developers could find really useful as they seek to increase usership and profits. The multiple ways of viewing your data (aggregate or daily; in charts, graphs, or a spreadsheet, etc.) make it even more useful.

What sort of premium services might Sometrics add in the future? (Their site mentions the possible addition of such premium services, which would cost money.) Until the addition of any paid premium services, how will this site make a profit?