In their own words

"Embrace a new learning resource for British Columbia math students! Now you can use textbooks and workbooks that are 100% aligned with British Columbia's IRP. Every school can access an extensive collection of FREE online media that students can use from home or school. Pilot Math makes learning math fun and interactive. Built for classrooms with or without media, it is easy to integrate into any setting and can accommodate students with a variety of skill levels."

	Why it might be a killer

At school, high school students attend class, read from their text, work on assignments and collaborate with their peers on projects. Once they return home, their world is quite different. The print world of school doesn't match the digital world in which they live. Current research is indicating that, unlike their parents, the quality of student's work is not dependant on their workload. Students today are master multi-taskers. Pilot Math acknowledges that students live in a media-rich environment, and can multi-task between these media. Etraffic Press provides not only print textbooks and workbooks to schools, but also related multimedia web-based resources.
Students have the ability to access, research, and master material whether they are at school or at home. Teachers can access hundreds of rich media experiences and incorporate them into their classrooms. Alternately, they can send their students home to access the media, and rely on the text and workbooks for classroom instruction.

	Some questions

Will it generate enough traffic to keep it going?