MailChimp.com - Managing Subscribers & Newsletters

In a nutshell, MailChimp is a very useful service that will empower you to track the performance of any e-mail campaign as well as managing every aspect that is connected with the delivery of newsletters, including taking care of the list of subscriber and ensuring that the newsletters you are sending out are reaching the intended public indeed.

The best thing about MailChimp might as well be that an open API is provided. In practice, that means site users will be able to combine the platform that is provided with other internal systems such as Salesforce and so forth.

As far as pricing considerations are concerned, there are six different plans to choose from. These differ when it comes to the numbers of subscribers per month, whereas the other big difference is the actual sending limits. In actuality, every single plan minus the free can send newsletters out without limits. The free plan is the one and only which is limited (3000 per month). The free plan, incidentally, goes by the name of “Forever Free” and you can sign up for it right on the spot and get started easily.

“We make it easy to send email newsletters to your customers, manage your subscriber lists, and track campaign performance. Unlike some of our competitors, we don't "dumb things down." We take extremely powerful tools that sophisticated marketers use (like segmentation, a/b testing, and ROI tracking), and we make them accessible to anyone. And because our platform uses an open API, it's easy to integrate internal systems (like Salesforce) and web applications (like Magento and Drupal) with our email marketing engine. That's why over 140,000 users, who range from small 1-person startups to Fortune 500 corporations use MailChimp.”

A system, like this one makes for ensuring that campaigns and information are not only reaching the right public but also reaching it in the right way.

How much does each plan cost? How much does the cheapest paid plan cost?