Helperoo.com - Email support ticket system

Are you going crazy emailing with your team, and looking for an easy to use email support system? Helparoos is an service which offers useful tools such as search features, drafts that can be saved and send later, and more. You have the choice of signing up for a free account, which guarantees you 200 emails per month supported by ads, or paying $12 a month for unlimited emails, SSL included, and completely ad free. The site claims that they are available (by email, of course) to help you work out any issues or bugs that might exist in the program. There is no installation, and Helperoo claims to have a secure server to process your credit cards and hold your emails.

Helperoo is your email support system with small in mind. There’s no bloat and no complication. That’s perfect for small teams who don't live inside a giant call center.There's nothing to install and nothing to maintain. Because Helperoo is hosted on our secure servers, your support is always up, even if your servers are down.

For small companies and independent professionals, it might be worth the twelve dollars per month to have some help managing emails.

What makes Helperoo think they will be able to challenge Gmail, which offers all of these tools and more, for free, and with unlimited emails?