Cymbolism.com - Linking Words, Colors, Mood, and Design

Cymbolism is a funky, insightful online tool that links colors, emotions, and design. Colors compliment feelings that are derived from words. Designers can take advantage of this effect by jumping onto the Cymbolism site and finding out which colors convey the emotions that they desire certain words to have. Users log on and cast their votes on color-word associations by selecting a specific color when they are provided with a word and its description. These votes are saved, and over time, users’ opinions and moods are quantified, hence providing designers with definite statistics on word-mood-color associations. These statistics can then be used in various design concepts.

“Color is the ultimate tool a designer has at his or her disposal to communicate feeling and mood. Cymbolism is a new website that attempts to quantify the association between colors and words, making it simple for designers to choose the best colors for the desired emotional effect.”

Cymbolism is still in the research stage and counting users’ votes. However, once votes are abundant enough to be tallied, designers will undoubtedly find this information useful. This fun and intuitive tool will be able to assist designers from various industries.

How can users be encouraged to cast their votes so that information can be quantified? Should more words be added? What additional features will the completed future site offer?