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In their own words
"Our CRM solution is based on the Considered Purchase Cycle&trade, a classic sales and marketing process that outlines the stages that all customer experience while deciding on a purchase of any product or service that requires consideration (the opposite of an impulse buy)."
Why it might be a killer
It's a new approach to Customer Relationship Management. It has lots of great features. It uses the latest web technology. It's cheaper than many of the competing CRMs.
Some questions
What new features are coming out next?
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