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Blooming Direct is an online floral shop based in the Channel Islands. This small, family-run company has utilized the wonders of the internet to bring the beautiful flowers and plants of the islands to the rest of the world. For several years, Blooming Direct has specialized in mail order and internet retail and production of various types of seeds, flowers, and plants. The diversified virtual store is comprised of various categories of items, including Bouquets, Garden Shrubs, Seeds for Kids, and Hand Tools. As of now, Blooming Direct offers delivery to the Channel Islands, the United Kingdom, France, Germany, and Eire. Furthermore, to ship purchased items from Blooming Direct to the United Kingdom, there is no associated shipping fee.
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| In their own words | |||
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“Blooming Direct is a horticultural business based on the beautiful floral island of Jersey, in the Channel Islands. With its warming southerly aspect and high light levels, Jersey has an unrivalled worldwide reputation for excellence and innovation in horticultural and agricultural produce. Blooming Direct has a deep understanding of this and is totally committed to maintaining these high standards of quality… Blooming Direct's website offers an online boutique style garden centre and florist shopping experience.”
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| Why it might be a killer | |||
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Blooming Direct has taken a small family horticulture business and made it international. The website is well-developed and adequately showcases the available products. Additional benefits, such as no shipping costs to the U.K., will leave users pleased.
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Could partnerships with other international organizations be formed to increase geographic presence? Would this affect the quality or change the source of the products? How would shipping costs be affected?
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