BetaFace provides a face recognition based platform for monetizing media content. It’s designed primarily for use with news outlets, advertisers, media producers, and TV and broadcasting. Betaface’s technology can not only detect faces, it also allows for biometric measurements, face analysis, face and facial features tracking, and speech and text recognition on video. Betaface will give the best results regardless of image quality, camera type or lighting. In other words, Betaface sorts through unsorted visual data to offer new navigation and monetization possibilities for media content. Betaface has been developed to even detect hair color and style, glasses, facial hair, and change of scenes. Using their solution, website owners can benefit from increased traffic and enhanced user engagement; news content can be monetized; content can be managed visually; search results are more accurate and quicker.