Some questions about Creative.gettyimages.com
How will they deal with an increasing number of stock photo agencies entering the market? Will they continue acquiring other stock photography agencies? How they wil be able to maintain its position?
Why Creative.gettyimages.com might be a killer
GettyImages is the leading supplier of stock images for business and consumers with an archive of millions of still images and illustrations. It has a huge potential audience ranging from bulk photo purchasers to small design firms. The company has also begun offering custom photo services for corporate clients. In 2007, GettyImages purchased its largest competitor, Mediavast, for $202mil. The acquisition meant that Getty Images gained control of WireImage (entertainment, creative, and sports photography), FilmMagic (fashion and red carpet photography), Contour Photos (portrait and studio photography) and a host of other subsidiaries.
Creative.gettyimages.com In their own words
“Mark Getty and Jonathan Klein founded Getty Images in 1995 with the goal of turning a disjointed and fragmented stock photography market into a thriving, modernized industry able to meet the changing needs of visual communicators. We were the first company to license imagery via the web, moving the entire industry online. Today, gettyimages.com serves an average of 3.2 billion thumbnails, 7.3 million visits and 4 million unique users in addition to an average of 175 million page views each month. Nearly 100 percent of the company’s visual content is delivered digitally.”
Rate creative.gettyimages.com
Tags
More KillerStartups
Killer Search
creative.gettyimages.com comments