Divvio.com - Find Your Favorite Videos

This site is cool. It compiles all your favorite video and audio feeds so you can create your own "channel" of internet videos -- for free. All you do is sign up, put in your search, and a host of videos in that subject pop up ready for viewing. With that, you have started to create your own channel. They then augment your channel with videos based on your viewer habits (this is done through what seems like a "big brother" type of technology). Given that there are more than 100 million videos downloaded from the internet each day from a variety of sources, Divvio seems ripe for success.

Divvio is an exciting new company that will keep you plugged into your interests. By creating personal channels, you´ll receive the most relevant video and audio for you. Wake up to fresh content served every day!

Who hasn"t seen the "cat who plays piano" video? With the booming video market on the internet, this site is a great tool to organize and compile a library of favorite videos. Also, the CEO is the former head of technology for AT&T and seems to have good connections and experience.

Despite an initial cash infusion of $2.5 million, how will this site reach the average internet user and create enough traffic to generate revenue?