Apartmentratings.com - Largest Renters Community

ApartmentRatings is an online community geared towards the renter audience. The site helps renters make an informed renting decision through hundreds of unbiased reviews. They provide renters an insider's perspective of apartment communities because they are in their own words. ApartmentRatings also maps apartments via Google Maps, offering a large and comprehensive mapping of apartments online. Renters can also use the detailed graphs to discover how much other renters in the same apartment community pay in rent. The site also contains useful moving resources where they can find a moving planner, finance organizer and apartment life related information. Quick tools are also available, allowing users to find a roommate, get moving quotes, information about truck rentals, rate an apartment and advertise a unit.

“Apartment Ratings, Inc. was founded in 2000 and is located in beautiful Austin, TX. ApartmentRatings.com is the largest online rating community for rental housing, reaching approximately 30% of apartment hunters nationwide, and is among the Top 5 most-visited apartment hunting sites in the world.”

Apartmentratings is an excellent independent resource for renters. Since they don't charge communities to be listed, the site provides information about all communities, not just the ones who advertise. What’s most important, they do not accept advertising from apartment owners and managers, so renters should never have to worry that they've removed information to please an apartment community. It really makes the renting decision easier!

How would it manage to stand out from the increasing number of similar websites that target the same audience?