SavvyAuntie.com - Community for Cool Aunts

Aunts, great aunts, godmothers, and all women who love children now have an online community to call their own and it goes by the name of SavvyAuntie. This site allows female kid lovers to connect with other similar-minded females through forums, groups and blogs while also offering great resource tools like an “Auntiepedia” and a digital fridge door where proud aunties can display their favorite little one’s artwork. Also included are great gift ideas, cool things to do and even informative articles dealing with such topics as gaining children’s trust. As they rightly note in the “About” section, moms and dads have hundreds of sites to choose from but they don’t give the same information nor do they offer the same possibilities for interaction, that cool aunties around the world require.

“SavvyAuntie.com is the first and only community for Aunts: Aunties by Relation (ABR), Aunties by Choice (ABC), Mommy Aunties, Great Aunts, Godmothers, and all women who love kids. SavvyAuntie.com enables and empowers Aunts to exchange ideas, get advice, find gifts and connect with other Savvy Aunties. “

This site is full of unique content and ideas and they are right in concluding that the “auntie” and “kid loving” segment of the popular lacks a site to call home. If they market this right it could become a real hit.

Will people register themselves and become active participants in this community or will it become more of a resource where people go from time to time to read editorials and find great gift ideas? The answer to that question will probably determine whether or not they have a functioning business model.