PoweredByDanger.com - Social Network for Danger.com

PoweredbyDanger is a new network launched to accompany mobile software company Danger.com. Users of Danger products (T-Mobile's Sidekick, hiptop, for example), can apply the new social network to find out about new products, check out the latest Danger news, and meet others who use Danger products. Other features include blogs, media sharing, discussion forums, and friends, of course. Create your own blog or collaborate on a group blog. Go shopping with the site Catalog and get the latest games, backgrounds and apps. Powered focuses on urban lifestyles, hosting hiphop video contests, celebrity sightings, fashion talk, and the like.

"At Danger, we aim to power not only a superior mobile experience, but the lifestyles of users themselves. At poweredbydanger.com, we'll track and profile Danger-powered devices and users around the world, and give you tools for sharing your own experiences and adventures.
Danger-powered devices have ignited enthusiasm in the mobile community across the globe, with a strong following in the celebrity, fashion, music, and sports worlds. For more about Danger, Inc, check out www.danger.com."

PoweredByDanger gives Danger product users a hip, up to date platform to meet, greet and stay informed. Targeted at the youth, the site has slick look and enough social networking tools, celebrity gossip, and stuff to keep the kids happy.

Can this site gain traction? Is another mobile social site necessary? It targets different wireless providers, which means they probably won't push for the network, and users themselves might not even pay attention to the Danger name.