OurChart.com - Social Network Based on the L-Word

OurChart’s creation was inspired by the ‘The L-Word’; in fact the great minds behind that popular series have participated in the making of this site. So you can probably guess that it has a whole lot to do with lesbians. It’s actually a social network whose main feature is The Chart. This is where users can add their profiles and their pictures to create a linking diagram of sorts. You can add your friends and find new ones. Other features include blogs and forums as well as an all exclusive L-Word insider news section. L-Word lovers can find out exactly why Bette went on the lam at the end of the season, and more. You’ll actually get the real facts from Ilene Chaiken, the show’s creator. The site also has some juicy unreleased footage and exclusive interviews from the likes of Tegan and Sara and others.

“OurChart is the new site where women can connect, share and hang out with friends of all shapes, stripes, genders and orientations. Launched from an idea in the Showtime hit "The L Word.", OurChart provides unreleased gems from the show, along with exclusive original editorial and multimedia content from some of the most excellent creative folks out there. OurChart will also let folks create their own chart of friends, lovers, and everyone else in their own L worlds. Hold tight for our upcoming social network.”

The L-Word has proved insanely popular, so too will the Chart. The site obviously leverages fans from the show and will get even more numbers. Even if people come solely for the insider details about the show, they’ll surely stay for the socializing fun.

Will OurChart be able to attract non-L-word fans? Is the name too generic? How will they advertise beyond the show?