We review 15+ internet startups per working day. Vote for the one you think will be a killer.
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In their own words
“Reduce global warming by taking quick & easy challenges.
Compete with others in your area and around the world.
Carbonrally is a web-based activism platform offering individuals and groups a fun, simple and social way to have a measurable impact on climate change.”
Why it might be a killer
Carbonrally is really a clever way to get people to care about the environment. Traditional methods e.g. educating or lectures aren’t nearly as fun as games, and they probably aren’t as effective. What’s more, people are stuck in their habits, however, Carbonrally approaches Co2 reduction in small steps. Their challenges are relatively, painless—e.g. stop drinking bottled water for a week, or leave the car at home. Rather than being depressed about the state of affairs, CarbonRallyers are given a chance to make things playful, and tap into their more clannish roots.
Some questions
Are these challenges really making much of a difference? And if so, how is Carbonrally going to spread the word to get others to join the games?
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