Admit it, Mac is ultimately cooler than PC. They’ve got the street cred, the ueber-hip and innovative, pretty products, ironic commercials with catchy indie tunes, and an obsessive cult following which may be slightly off-putting, but the rest of the package is perfectly polished. Advertising majors ought take note. That there’s a new social network dedicated exclusively to the Apple aficionado isn’t surprising. Under the not so original moniker, Net4Mac, this social network is so Mac, you actually have to own a Mac to download the application (sorry closet Mac fan confined to using Pc in that cubicle of yours). Once you’ve downloaded the app, establish your Mac-ness with a description of the Apple products you own as well as some details about you—job, location, passions, etc. Like other social networks, you can make new friends, find Mac users in your area, join groups, share photos, chat and all that good stuff. Because it’s downloadable, it’ll integrate with your Mac so you can do things like send invites using AddressBook, see how many new messages you have in your dock, or even add a pic using your web cam. Net4Mac is free for Macs and Macs only (sorry PC).