Its primarily aim and mission is to be the world’s leading developer of electronic performance products for the automotive aftermarket. Before, the company was more involved in selling chips which could be installed in place of the original OEM EPROMs located in your vehicles on board- control module. But nowadays instead of chips, SuperChips primarily sells hand held tuners which achieve the same dramatic drive train improvements, without taking or pulling and replacing a chip. Now installation is quick and easy, taking just a few minutes and requiring no tools or mechanical skills. They offer a complete line of hand-held tuners to cover most domestic cars and trucks. Their products offer great advantages such us incredible power gains which increases 12% in HP on gas vehicles and up to 15HP increases on diesel. The site is very interesting and offers many tools for the customer and if you have a hand held tuner, you can update it online. For that, you only need to cover 5 steps only: registration, download, application and install the super chip application, then run the application, get the updates and upgrades and finally you are finished.