Nwca.com.au is one of the independent leading research agencies across Australia. They have lots of different applications; qualitative and quantitative research solutions. They are located in Melbourne, Australia. Their areas of expertise are: modelling and statistical analysis, qualitative research, on line research, customer experience research, etc. Most of their applications include: strategic issues analysis, customer and market needs analysis and monitoring, employee climate surveys, customer satisfaction and value assessment, new product and service development, market segmentation, pricing research, market positioning studies, product and service evaluation, mystery shopping, internet and e-commerce research, website evaluation, advertising and communications tracking, brand health and value assessment, etc. All the aforementioned is part of their work and it’s exactly what the organizations need in order to enhance their competitive advantage. On the main page of the web site there are diverse links, such as: philosophy, data collection, areas of expertise, quality assurance, etc.