Named after Olympic Champion Adolph Kiefer, the Adolph Kiefer & Co store is located in Chicago, and since its inception it has provided swimmers with equipment for their chosen activity. As of today, the store stocks the latest in training and workout gear, as well as safety and rescue equipment. The full range of items available can be checked at Kiefer.com, where a full list of categories can be found on the left hand side of the main page. These include 2008 Olympic Games products, Competitive Swim items, Triathlon products, and a water safety shop where lifesaving equipment can be purchased, alongside items such as guard chairs and rescue gear. In addition to that, a wide array of fitness and therapy products are available, including books, videos and fitness suits; and there is a section of the site that caters for those who are learning to swim. Clearance items can be found in the corresponding section, and a catalog can be requested online.