Are you interested in the new campaign ideas? Or maybe launching your own new idea and being able to see what the results are? BrickFish.com is a website dedicated to connect different brands with consumers by using this website as a display place to launch advertising and marketing campaigns online, they spark the creation of brand-focused User Generated Content, like blogs, images, audio and video, shared from consumer to consumer through various means. This website facilitates marketing for different companies by tracking the consumer interaction with the campaign and providing detailed feedback by rewarding the campaign participants for creating, reviewing, voting and sharing content. The simple and colorful layout of the website makes this an entertaining way to communicate with the consumers and display new advertising ideas and get the feedback from them.