Switchboard.com - Your Digital Directory

Switchboard.com is a leading provider of local online advertising solutions and Internet based yellow pages, interconnecting consumers, merchants and national advertisers. Switchboard.com helps consumers quickly and easily find and compare local businesses offering specific products and services, while creating revenue opportunities for merchants.

“Switchboard is a pioneer in the online yellow pages industry. After launching in February 1996, Switchboard introduced the Internet's first interactive yellow pages display ads. These ads were the first to capture the look and feel of traditional yellow pages print ads in an online environment.”

Anyone with a web browser can use Switchboard.com to find, compare and evaluate local businesses. Switchboard's Yellow Pages are uniquely structured and highly interactive so consumers can quickly and easily locate businesses that satisfy their needs. Unlike traditional Yellow Pages, Switchboard makes it easy for users to narrow their search to include only those businesses that are conveniently located and offer the specific products and services they are looking for. Users will be enabling to search business by category, by location, by name and by distance among others. In this website, visitors are provided with an incredible wealth of useful services. They count with a great tool named web search, throughout this tool users will be able to get results from the web's top search engines all at once, including Google, Yahoo search and MSN search.

Will Switchboard.com fare in the midst of so mach competition? How are they planning to attract new visitors? Will they improve the website organization feature?