SocialWhoIs.com - All About The Social Web

The social web abides by its own set of rules, and these are constantly being revised and updated by the online community, in the same way that customs change as time goes by and these changes come from the same community that adopted these customs to begin with. A concept that shines time and again in social media is who to follow, and how you can determine if the one who just sent you a Facebook invite is actually a good contact or a downright baboon.





The service we are reviewing right now serves that purpose. It enables any web socialite to carry out a search based on personal relevancy and interests, instead of the (until now) predominant popularity search.

This way, whenever an invitation comes in you can learn more about the individual before letting him into your close circle. A parallel can be drawn between going out with someone on a blind date (an utter stranger) and going out with someone whose basic particulars are known to you.

Moreover, the search functionality stands as a way for you to meet up with like-minded individuals on the web, so that it can be said that the site lets you have it both ways – you can know who comes to you, and whom you are addressing.

Summing up, a very valuable service with the potential to make the social web a more transparent environment. A visit to this website is mandatory for all web socialites out there.