Have you ever Googled yourself and instead of finding your high school basketball team roster you found something ugly such as a very embarrassing photo of yourself on a MySpace account? This is a very Gen Y example but the truth is that this has probably happened to you in some form or another. Before RemoveYourName.

com, our only chance to get rid of that information was to track down who ever posted it and beg for mercy. Now, if you want your name removed from the major search engines all you need is to sign up on RemoveYourName.com. On this site, the program will remove negative information connected to your name such as false claims, negative consumer reports and reputation damage. There are three service packages that run from $495 (Personal) to $1995 (Business). The Personal deal is basically that RemoveYourName.com promises to remove any negative information about you from the first page of all major search engines within six months. The second package, Personal Plus, will remove information from the first two pages, and the Business Package will remove any negative information about your company form the first two pages of the major search engines, all within six months. Specific items that can be removed include, but are not limited to: news links, forum posts, blog posts, social bookmarks, video posts and RSS feeds.

This is an expensive service, but for those whose success rides on their online reputation, the removal is worth it at any cost. For those who don't have the cash to spend, they should still check out the site and read through their "tips to protect your name." There is good information here about how to avoid potentially dangerous online exposure.

Are there ethical dilemmas with removing reputation-damaging facts from serious news sources? There are a lot of articles that come out telling of crimes that have taken place and if the name is revealed it is usually for the good of the community.

"There is a great deal of work that has to go on behind the scenes to remove your name from the first page of search engines. In order to remove negative information from Google, Yahoo and MSN we have to generate a large number of positive web pages with your name attached. Our group od search engine experts have years of experience working with search engines.

Our group has a wide range of experience. We have partners who are lawyers. We have partners who have managed advertising campaigns for Fortune 500 companies. Some of our partners have worked in the public relations field for years. This includes experience working for a Fortune 100 company managing the aftermath of a product recall. One of our partners has over 15 years experience running high profile political campaigns. Our wide range of experiences will be put to work helping you get positive information on the first page of Google, Yahoo and MSN."

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