ProblemSolved.co.uk - Reliable Local Tradesman

ProblemSolved.co.uk is an online search facility that enables members of the public to find reliable local tradesmen. Combining public recommendation and user feedback, ProblemSolved.co.uk is both comprehensive and up-to-date, and provides tradesmen with a unique one-stop marketing shop. Users can browse thousands of in-depth profile pages, blogs and galleries updated by ProblemSolved members. Users can also access the service on their mobiles, by texting the name of the trade they require and their postcode to 'TRADE' (87233). The site relaunched in September 2007 as a web 2.0 interactive site, however the database has grown organically for several years.

"Find yourself a reliable local tradesman see what other people are saying about them and write a review of your own."

The public are always on the lookout for good tradesmen. All members of the site come through public recommendation, or provide 3 good references. Users can find out all about their tradesmen before they employ them. Database of over 60,000 tradesmen.

Will people use this service? How will it attract new users?