MyMart.com is here to define the world of mobile shopping. As the site claims, this is the first mobile phone-powered auction and selling site. With this service, users can auction and purchase items right from their cell phones. The process is simple. Users simply take a snapshot of their item for sale with their camera phone, send it to the MyMart cell number, fill out the accompanying product information form, and then sit back and await bids to be sent directly to their own mobile phone. Categories of items for sale are vast and varied, and include products ranging from antiques to computers to property to commercial airline flights. The MyMart website accompanies the service well by showcasing profiles of listed items, as well as listing the posted price, product details, and the accompanying photo.