Cellecast.com - On Demand Radio Thru Your Cell Phone

CelleCast enables its users to listen to their favorite radio shows and audio entertainment directly from their cell phones. Dial CelleCast's direct line to access their audio catalog. Select the programs you want to hear and listen on your own time. Programs can be fast forwarded, paused and rewound for your listening convenience. Listeners can manage their playlists online for later listening. There's also a TalkBack feature which enables users to record and deliver messages to their favorite talk show hosts. For an ad free experience listeners can subscribe for $9.95 a month or a discounted $14.80 for five months.

"CelleCastTM is cell phone radio and all things audio – on demand. Hear shows from top–tier radio personalities on any phone, at any time, from anywhere. CelleCast programs are available on demand and are interactive, allowing you to pause, fast forward and rewind through segments."

Cellecast is like radio Tivo for your cellphone. It gives people control over their listening experience while also allowing them more interaction with their favorite radio shows. As consumers are getting more accustomed to on-demand services, Cellecast simply makes sense.

Will the company offer more programming options? Will mainstream consumers take to listening to radio on demand through their cell phones, especially given the popularity of mp3 devices and podcasts?