CascadaMobile.com - Create and Test Mobile Apps

Cascada Mobile’s Breeze is a recently launched mobile app publishing service which allows anyone to create and distribute mobile applications to phones any where in the world. Breeze supports a range of programming languages and they automate the porting process so that all you have to worry about is developing the app; Breeze will make sure your app runs on all phones. It takes care of all testing as well. It comes equipped with an application editor, a mobile app simulator and distribution tools. Users will be able to install Breeze created apps either by entering a mobile number on to a web page, through viral distribution, or simply by requesting the app from a mobile phone via SMS. You can create apps on Breeze for free.

“Cascada Mobile Breeze enables anyone to create and distribute mobile applications to phones anywhere in the world. We are focused on making the process as easy as possible while enabling the best user experience on the phone.
Breeze allows you to turn your idea into a rich mobile application (J2ME) - if you can create a website, using Breeze you can now create mobile applications. We automatically do the porting for you, meaning that you just write the application once and we take care of ensuring it will run on all phones.”

Cascada’s Breeze brings mobile apps to everyone. Creators can concentrate on innovative features while not having to worry about cross platform distribution; consumers will thus have more useful applications for whatever type of phone they own.

What kind of advertising or marketing will Cascada incorporate to make this profitable? How easy is it to use?