Vitrue is an advertising company specializing in social media. Their line of products focuses on community building, viral marketing, and brand extension. Vitrue offers to engage your audience using a combination of mashups, videos, photos, and compelling text. They’ve got user generated video uploading, promotional contests, and networking features. All products can be mixed and match to suit your company’s needs. Vitrue’s Admixer is an online video editing tool which can be added to any site and customized to your needs. All products are scalable too. Other Vitrue products include Brand Safety, which ensures your brand production, advanced metric tools, dedicated Engagement Managers, and premium support.