ScoutLabs.com - Let Your Customers Guide You

Scout Labs has opened to the public today, and it can be employed by anybody by paying a rate that is described online. For those of you who are not familiar with the Scout Labs name, the company is a purveyor of real-time analytics and tracking services within social media.

That is, it will enable you to see what people are saying about your brand in social contexts such as Twitter and other channels, and then set marketing campaigns into motion using the information procured that way.



The real-time analytics service encompasses different features, and these go by names such as “Rants & Raves”, “Buzz Tracking” and “Automated Sentiment”. There is also a conversation digest feature that saves you the effort of wading through countless posts to get a good understanding of what is going on.

A very nice aspect is that there is no limit to the number of users per workspace, so that you can keep your research as expansive or circumscribed as you desire, so that it can be said that the service will cater for users all over the spectre.