Scouta, from Recommendation Ventures is a powerful recommendation platform that helps users find the content they are searching for in less clicks, thereby increasing revenues. Scouta works by observing individuals’ behavior on your website and delivering personal recommendations to improve homepage merchandising, site browsing and search results. The Scouta platform essentially serves to give personalized product recommendations that suit each customer’s interests and keep them coming back for more. eBay and other online merchants generate significantly more revenues using similar technology and Scouta brings similar functionality to anyone. Adding Scouta to your site takes just a few hours and integration is a simple as a few lines of Java code.