Emarketer.com - Market Research & Trend Analysis

Are you spending more time looking for information than analyzing it? Are you not sure to have all the data available for taking that decision? Don’t know why the numbers from various researchers disagree? Can’t stay on top of all the most important e-business information? Then this is the place you’ve been looking for. eMarketer presents itself as "The First Place to Look" for market research and trend analysis on Internet, e-business, online marketing, media and emerging technologies. eMarketer’s products include a comprehensive database of the latest e-business and online marketing statistics, eMarketer reports help you gain perspective on e-business topics and trends, presenting all the numbers in one place for quick comparison and evaluation. They also provide a roadmap to other research sources for more in-depth information on a topic. The “Total Access Package” provides you with access to all eMarketer research and analysis. The subscription includes all eMarketer reports plus full access to the database and Stat Alert service. You can browse research by category – such as broadband, retail e-commerce, internet usage, mobile data, online marketing, etc. – by subject – such as blogs, real estate, podcasting, firewalls, advertising, etc., or by geography (regions and countries).

“eMarketer's core expertise lies in researching and sorting vast amounts of publicly available information, and objectively compiling and analyzing this information into widely read reports, articles and newsletters. Our team of researchers and analysts comb through web sites, data repositories and government statistics, uniquely providing a 360-degree overview of available data, combined with original analysis that is quickly accessible, comprehensive, objective, actionable, cost-effective and, most of all, intelligent. eMarketer serves as a trusted, third-party resource, cutting through the clutter and hype – helping businesses make sense of the e-business numbers and trends.”

With eMarketer, you can understand the growth and impact of the Internet and stay ahead of the curve on new trends such as blogs, social networking, podcasting, mobile marketing, and many others that are profoundly affecting the business landscape. This type of information can help business executives make smarter, faster decisions about online marketing, emerging technologies and e-business. eMarketer opens a range of possibilities for not just companies but for advertisers too. Advertisers can reach business executives or owners, marketing professionals, media buyers and planners, purchase decision makers and publishers in just one place.

Unlike most other market research providers, eMarketer does not conduct primary research; it aggregates and analyzes information from different sources. Are all the sources used by eMarketer really trustworthy? Can executives rely on all the data and stats available to take important decisions?