Elertz.com - Adobe Widget Broadcast Channel

Information overload is a subject of intense scrutiny of late. Even the companies which bring us the technology for email are taking time outs—literally, they’re encouraging their employees to close up their inboxes for timed intervals. That grade school strategy may give employees a minor repose, but it doesn’t do much to take care of unwanted messages such as spam and phishing scams which inevitably seem to make it to your inbox, one way or another. Elertz aims to change that. It gives users control over what messages and alerts they receive. Elertz filters out the spam while ensuring that legitimate email doesn’t get filed away in the spam pile. Moreover, companies employing Elertz can integrate widgets into their website so customers can opt in to updates. It’s completely voluntary—a consumer signs up to get alerts, and the brand/company is guaranteed delivery of their message. Elertz users Adobe Air for its widget-desktop alert system; no programming is required.

“Our mission is to make the Internet work for end users and legitimate businesses and to provide technology to thwart the spammers, scammers and phishers who do their best to corrupt the internet.


With elertz control is given back to the user. They decide what alerts they wish to receive and can unsubscribe at any time. The system is totally anonymous and the user will never receive an unsolicited message from elertz.”

This system of desktop widgets works for both consumers and companies in mutually beneficial ways. Consumers have control over what messages they do or do not receive as the alerts are completely voluntary; users can opt in or out whenever they choose. Companies are ensured that their message gets delivered and that customers actually read what they’re sent.

Will consumers actually opt in to get these alerts? How customizable are Elertz’s widgets? What’s the pricing look like?