beta.Adwidth.com - Bringing Advertising to the People

AdWidth brings advertising to the people. Crowdsourcing being the ne plus ultra of Web 2.0 fads, this site is bound to attract every Jane and Mikey who thinks they've got the adequate chops to make fab ads. The premise: online videos are increasingly being invaded by an inevitable army of commercials, thus in order to give the people a little more entertainment and fun, they've been enlisted to help shape the very ads that they will watch sometime or other. There are of course a couple ground rules to follow, namely commercials are limited to 60 seconds, it's got to be PG, and everything must be original, no rip offs or copies. From there let your imagination run wild. Currently, the only brand available to do ads for is GoDaddy, but more are certainly on their way. Also, for the moment the monetization component has yet to arrive, but again it's in the works. For those who aren't so crafty with a camera, you can still participate by commenting, voting, and spreading the word. You have to register (it's free) to access the site.

"Have you ever watched a TV commercial or an online video advertisement and thought that you could do better?

The world is watching more and more online video; and like it or not, advertising will always be a big part of the experience. With Adwidth, you are now in the position to make video advertisements more than tolerable, in fact, we know that you can make them interesting and entertaining to watch.

This is why we started Adwidth, a platform for independent producers to create and broadcast their own video concepts for marketing featured brands."

Bringing ads to the people is an interesting idea. People as a whole seem to be intrigued by these democratic, for the people, by the people offerings—Youtube is the perfect example. As such, AdWidth has a good chance at becoming a phenomenon, especially once its monetization program kicks in.

AdWidth isn't the first to come up with this ad model, will it be able to rally up the people and get them to create? What other brands are on the way? Will they add any video editing tools?