ReTweet.com - A New Alternative To Retweeting

A service that got a lot of press even before being released, ReTweet.com is finally up and running for everybody to do what was (until now) something privative to TweetMeme: retweeting. These two services are not exactly on speaking terms. Saying they are at each other’s throats is more accurate, and there have already been some legal issues owing to the design of ReTweet (it bears more than a passing resemblance to the one of TweetMeme). The truth is that a site that serves this purpose has to have a structure like this one, with the most recent retweets listed on the main page and a list of categories like “Lifestyle”, “Technology”, “Entertainment” and so forth.

Everybody knows what retweeting is, so there is no need to go into that at any length here. It just must be mentioned that the practice is so widespread that there are a significant number of Twitterers that retweet more than they tweet. If you can’t get around that, simply think of retweeting as a way of spreading voices digitally and you will realize why such a form of communication is so notorious.

The one advantage ReTweet has over TweetMeme is that its name is more memorable, and more reachable – after all, nobody would think of typing in “tweetmeme.com” if they wanted to retweet and knew nothing about where to head to. But almost everybody would type”retweet.com” in order to see what crops up.

“News for the people, by the people.”

The site has a perfect name - one that is instantly associable and that will make it findable by eveybody.

What strategies has the ReTweet team devised in order to make it to the very top?