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Redlasso is the online media center for bloggers. It is the only that allows users to search national and local television and radio broadcasts, create clips of those broadcasts, and them share them to their own blog, website, or friends. Users can also search other users’ clips and reproduce them by posting those to their own blogs, websites, and other outlets. Redlasso highlights the most popular searches, as well as hot news clips. Many of the recent clips involve the United States presidential race, and there is also a Presidential Debate Tracker 2008 that users can link directly to their blogs.
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| In their own words | |||
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“Redlasso is the only site on the internet that enables users to search Live (near realtime) TV and Radio. Redlasso is the leader in broadcast multimedia content search and monetization. We permit users to Find It by searching radio and TV news/entertainment/infotainment broadcasts and browse other users’ clips; to Clip It by creating clips of the stories that interest them most; and to Share It by posting their clip on their blog or website or by sending a link to a friend. Redlasso’s patent pending search platform gives users near real-time access to previously unsearchable content. Users “go inside” broadcasts to mine them for relevant key words, names or phrases and then through the Redlasso platform create clips for later viewing or posting to any site on the internet. Redlasso enables bloggers/multimedia content producers/creators/owners/consumers to monetize their content through a revenue share model.”
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| Why it might be a killer | |||
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Redlasso is a very centralized source of current news information. It is a simple way for bloggers to access information for their own sites quickly and efficiently. Adding other features could add interesting dynamics and expand the reach of the site.
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| Some questions | |||
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What other topics in addition to the presidential race could Red Lasso feature? What other trackers could be of interest to users? What international topics should be represented?
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