ParentDish.com - Aol Launches a New Parenting Blog

ParentDish, recently launched by AOL, is a new weblog dedicated to parenting. The site caters mostly to mothers with focus on lifestyle, fitness, kids’ health and diet. There is a section however, just for dads. You’ll also find a love and sex category, as well as a section dedicated to pregnancy. The blog has its own parenting column by Linda Lee called Time Out. She dishes out practical advice and hints to deal with unruly children. ParentDish includes its fair share of celebrity news, especially regarding body image and fitness. The site is divided into six main sections: health, celebs, parents, family time, kids and photos. In the latter section you’ll find seemingly random photos of clothes, celebrities, toys and pets. If you can find something on ParentDish, chances you’ll find it in anyone of the many links to other AOL sites distributed across the site.

"The dish on parenting"

ParentDish targets a huge demographic which is bound to garner AOL more advertising revenues. The content on the site is varied enough to attract more than just parents, with its heavy infusion of lifestyle and celebrity related stories. The site has professional bloggers and a slick interface both of which will find favor with its audience.

The site is link heavy with tons of links pointing to other AOL sites. Besides that, the content is somewhat random with less focus on parenting and more focus on lifestyle. Users may not appreciate all the ads.