How To Make The Best Decisions For Your Startup

I have unwittingly made some bad decisions in my 28 years on this earth, but every day I make better ones. Reflecting on this, it is clear that making the right calls, large and small, requires certain prerequisites and a thoughtful decision-making process. These considerations are especially important...

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“Sharing Economy” Is Usually BS, But Not With Yerdle

“Sharing economy” has been a buzz-phrase for the past couple of years and, like a lot of terms in the startup world, it’s basically bullshit. Airbnb is part of the “sharing economy” because you “share” your apartment with someone else, Lyft is part of the “sharing economy” because you “share” your car...

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9 Ways To Make Sure Your Email Gets Read

We have written the subject of an email as "Knock, Knock," with the body containing a knock-knock joke. People delete emails all day, but spend hours on humorous websites. At the end of the day, humor always wins. Everyone wants to see how the joke ends -- and to see the person who is brave enough to kick...

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Founder In Focus: Michael Heyward Of Whisper

Over 3 billion page views a month. Man, who knew that we had so many secrets to share or that we would have such keen interest in hearing what we’re all afraid to say publicly? Michael Heyward, that’s who. Heyward is the Co-founder of Whisper, the mobile app that lets users post anonymously. Whispers, as...

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The Evolution Of Public Relations: Infographic

The only industry changing more quickly than PR is the media, and the two are inextricably intertwined. I entered PR in 1997. The dot.com bubble was fat, as we ignored our collective common sense in the wake of skyrocketing IPOs and lovable sock puppets, which turned out of course, to be unprofitable...

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Kitestring: Because Walking Home Alone Is Scary

You are walking home alone after a fun night out. Your night has somehow transitioned from something so fun it should be a beer ad to something more reminiscent of an SVU episode. Your friends asked you to text them when you made it home and you agreed despite knowing that you would be halfway through a...

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VIDEO: Next Steps After A Company Acquisition

After Smule acquired Khush, serial entrepreneur (and former CMO of Smule) Prerna Gupta had to make some tough decisions. She learned these tips and more, as she explains further in this video clip: Let your new teams operate independently in the beginning stages. Look closely at how you want to improve your...

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Hello Doctor! Mobile Innovation At Its Finest

Being asked to give medical information is a lot like being asked for the time. We might have just checked our watch, but two seconds later – and we have no clue what time it is! We have to check again and again and again. The frustration is even worse with medical forms, because we have to fill out a...

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13 Tips For Enhancing Your Office Space

Are your employees down in the dumps? There are few things that make people happier than puppies. Allow your employees to bring their pets to work one day, or have the local animal shelter bring some of their newest arrivals over for playtime. You will see pawticular improvement in your employees...

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6 Ways To Make Relocating Your Startup Super Simple

Running a startup is stressful. Running a startup while in the process of moving locations is even worse. Running a startup while moving your company and 27 others can be downright debilitating. Below, I’ve listed some things I learned while preparing to move my company, as well as all of the other...

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HBO Silicon Valley, Season 1, Episode 3 Recap: Dinesh Is King

Dinesh caught my eye last week with his deadpan delivery of what everyone knew to be true about Big Head, but the character really came into his own this week, starting with his response to Richard’s proposed logo for Pied Piper: “It looks like a guy sucking a d*ck and he has another d*ck tucked behind his...

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Have You Joined The Content Marketing Movement?

In the last few years, the words “content marketing” have become buzzwords in the corporate business, marketing, digital and media space. But what is it really? Content marketing as defined by the Content Marketing Institute (CMI): Content marketing is a marketing technique of creating and distributing...

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Best In Beta

What startup is going to be the next big hit? Everyone wants to know the answer to this question – investors, potential co-founders, bloggers, job seekers and more. Hundreds of startups enter private beta each month. This is far too many to keep up with for anyone. Each week I choose a startup that’s new...

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6 Tips For Successfully Managing A Remote Project

Managing business projects remotely is a tough gig. Doing it well is a learned skill, and chances are good that it’s going to take you a few tries before you get it right. After all, keeping projects under budget and on time is hard enough when your team is in the room next door. Throw in language...

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3 Strategies For Fearless Delegation

At first glance, not doing something yourself feels risky: What if it doesn’t get done? What if it’s not quality work? But done correctly, delegating can actually lower the risk in your business. By delegating, you are decreasing the chance that you’ll burn out and that important activities only you...

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The Tech Industry Is Suffering From A White Guy Problem

I probably don’t even have to say this at this point (because it’s beyond obvious) but I’m going to, because I think we need to keep saying it anyway: There is an overabundance of straight, cisgender white men in tech. This is a problem. This is a problem because: 1) Tech is one of the fastest growing/best...

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Why A Degree Isn’t The Secret To Entrepreneurial Success

I recently spoke to a group of students at a technical college in Georgia. These students all possess a bachelor’s degree, but like many highly educated Americans, they are struggling to find employment. They are participating in a program at Southern Polytechnic State University called Fast Track to..

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Personal Zen: The Anti-Anxiety App

Gamification is a pretty hot buzzword these days. Maybe it's a result of a generation of gamers coming to age and getting jobs in fields like neuroscience and marketing. Who knows? Regardless of the technological pathology, people are starting to re-think the functional potential of video games to solve...

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